Media training Sydney · Available Australia-wide
Be ready for the questions that matter.
Media Edge is practical, on-camera media training led by former journalist and broadcaster Chris Urquhart. Build clear messages, handle difficult questions and perform with confidence across television, radio, podcasts, press conferences and online interviews.
Highly practical. Tailored to your organisation. Every participant interviewed on camera. Immediate playback, review and coaching.
Selected client experience
Trusted when the message matters.
Chris has prepared leaders, experts and spokespeople from major organisations across business, government, health, technology, infrastructure and the community sector.
Broadcast experience
Newsroom experience you can put to work.
Chris Urquhart brings 15+ years of television and radio journalism into the training room. Participants learn what interviewers are looking for, how stories are shaped and what makes an answer clear, credible and usable.
FROM BOTH SIDES OF THE INTERVIEW
The interviewer’s perspective changes everything.
Chris has interviewed leaders, politicians, experts and newsmakers—and now coaches spokespeople preparing to sit on the other side of the camera.
What participants learn
Practical skills for real media moments.
Participants do not simply discuss interviews. They prepare, take the hot seat, experience realistic questioning and review their performance with direct, constructive feedback.
01 / PREPARE
Build messages that land
Use a clear five-step framework to define your headline, key messages, talking points, proof points, soundbites and stories.
02 / PERFORM
Handle the interview
Improve voice, delivery and presence while practising television, radio, podcast and video-conference interviews.
03 / RESPOND
Manage difficult questions
Anticipate challenging questions, stay on course, bounce back to what matters and recover when an interview goes off track.
04 / REHEARSE
Face realistic scenarios
Practise likely positive, reactive and crisis scenarios tailored to your organisation, industry and spokespeople.
05 / EXPERIENCE
Step inside a reporter’s mind
Understand what journalists need, why they ask certain questions and how editorial decisions shape the final story.
06 / REVIEW
Get immediate feedback
Watch interviews back on screen and receive specific coaching participants can put into practice in the very next rehearsal.
Inside the training room
Welcome to the hot seat.
Media Edge is highly practical. Participants experience realistic questioning across the formats they may face—from television interviews and live crosses to podcasts, radio and online conversations.
TELEVISION INTERVIEWS
On camera and under pressure.
Prepare, perform, watch the interview back to improve immediately.
PODCAST INTERVIEWS
Master longer conversations.
Practice pace, storytelling, concise answers and conversational delivery.
RADIO, ONLINE & LIVE
Ready for every format.
Rehearse remote interviews, press conferences, radio and fast-moving live scenarios.
Media Edge in action
Real interviews. Real pressure. Useful feedback.
Participants prepare their message, take the hot seat and face realistic questioning on camera. Interviews are played back immediately so Chris can coach the details that change performance—clarity, brevity, delivery, difficult questions and memorable language.
WHAT CLIENTS VALUE
Changes participants can use immediately.
- Clearer, more concise messages
- Greater confidence under pressure
- Stronger answers to difficult questions
- More natural, quotable delivery
- A repeatable framework for future interviews
Your trainer
Learn from someone who has asked the questions.
Chris Urquhart spent nearly 15 years working in television and radio journalism, including roles with Today, A Current Affair, ABC 7.30, Nine News and Seven News, as well as 2GB, 2DayFM, Triple M and Nova.
He has interviewed business leaders, politicians, sports stars and newsmakers—and now uses that experience to help executives and teams understand both sides of the interview.
AUTHOR OF MAKING NEWS
The trainer who wrote the book.
Chris is the author of Making News: The Ultimate Guide to Handling the Media. Participants receive a practical framework grounded in newsroom experience and years of executive training.
Built around your organisation
No cookie-cutter scenarios.
Before the session, URQ works with you to understand your objectives, issues, audiences and likely media opportunities. The interview scenarios, difficult questions and feedback are then tailored to the real situations your people may face.
Positive opportunities
Launches, announcements, thought leadership, expert commentary and proactive interviews.
Reactive interviews
Fast-moving issues, criticism, operational incidents and unexpected media attention.
Crisis preparation
Media plans, press conferences, live crosses, ambush interviews and high-pressure rehearsals.
PROGRAM OPTIONS
Choose the right Media Edge experience.
From a focused half-day through to an immersive studio program, every option is tailored to your people, organisation and likely media scenarios.
HALF DAY
Focused and practical.
A concentrated program covering preparation, key messages, difficult questions and realistic interview practice. Well suited to smaller groups or a targeted refresher.
FULL DAY
More depth. More practice.
Time to build stronger messages, rehearse several scenarios, review interviews in detail and develop confidence across television, radio, podcast and online formats.
PLATINUM STUDIO
The premium hot-seat experience.
An immersive program at URQ HQ using professional television and podcast studio environments for highly realistic practice, playback and coaching.
BESPOKE
Built around the brief.
Custom programs for executive teams, individual spokespeople, crisis preparation, complex issues or organisations needing a tailored combination of formats and scenarios.
Frequently asked questions
Media training, clearly explained.
What is media training?
Who is Media Edge designed for?
Is the training tailored to our industry?
Where is media training delivered?
Can the program include crisis media training?
How many people can take part?
Group size depends on the program and the amount of individual interview practice required. Smaller groups allow more time in the hot seat; larger teams can be accommodated through a tailored format. URQ will recommend the right structure for your objectives and participant numbers.
Should we choose a half-day or full-day program?
A half-day suits focused objectives, smaller groups or refresher training. A full day allows more message development, more interview formats, multiple scenarios and detailed playback. Platinum Studio and bespoke options are available when you want a more immersive or highly tailored experience.
Is Media Edge suitable for experienced spokespeople?
Yes. Sessions are adapted to experience level. First-time spokespeople can build strong foundations, while senior and experienced participants can work on high-pressure questioning, complex issues, live formats, crisis scenarios and more advanced delivery.
Will participants be recorded and receive feedback?
Yes. Practical interview rehearsal and constructive feedback are central to Media Edge. Participants can review their performance, identify what is working and make immediate improvements in subsequent interviews during the session.
Enquire about Media Edge
Prepare your people before the interview matters.
Tell us who you need to prepare, what they may face and where your team is located. We’ll recommend the right media training format.
MAKE AN ENQUIRY
TALK TO CHRIS ABOUT MEDIA EDGE.
Tell us who needs media training, the situations they face and any upcoming interviews or issues. Chris will help shape the right program.
Enquiry form
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